| 000 | 00703nam a22001817a 4500 | ||
|---|---|---|---|
| 999 |
_c1393 _d1393 |
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| 005 | 20220311154625.0 | ||
| 008 | 220311b ||||| |||| 00| 0 eng d | ||
| 020 | _a9780241184837 | ||
| 082 |
_a658.575 _bEYA |
||
| 100 | _aEyal, Nir | ||
| 245 |
_aHooked : _bhow to build habit-forming products _cNir Eyal |
||
| 260 |
_aUK: _bPenguin Random House, _c2014 |
||
| 300 |
_a242 pages : _billustrations ; _c21 cm. |
||
| 505 |
_tThe Habit Zone _tTrigger _tAction _tVariable Reward _tInvestment _tWhat are you going to do with this _tCase studies _tHabit testing and where to look for habit-farming opportunities |
||
| 650 | _aNew products -- Psychological aspects | ||
| 650 | _aConsumer behavior | ||
| 942 |
_2ddc _cBK |
||