TY - BOOK AU - De Bono, Edward TI - Lateral thinking: a textbook of creativity SN - 9780241257548 U1 - 153.35 PY - 1990/// CY - London ; New York : PB - Penguin Books, KW - Lateral thinking KW - Creative thinking N1 - Introduction -- ; Use of this book -- ; The way the mind works -- ; Difference between lateral and vertical thinking -- ; Attitudes towards lateral thinking -- ; Basic nature of lateral thinking -- ; The use of lateral thinking -- ; Techniques -- ; The generation of alternatives -- ; Challenging assumptions -- ; Innovation -- ; Suspended judgement -- ; Design -- ; Dominant ideas and crucial factors -- ; Fractionation -- ; The reversal method -- ; Brainstorming -- ; Analogies -- ; Choice of entry point and attention area -- ; Random stimulation -- ; Concepts/divisions/polarization -- ; The new word po -- ; Blocked by openness -- ; Description/ problem solving/ design -- ; Summary N2 - Through a series of special techniques, in groups or working alone, Edward de Bono shows us how to look at problems from a variety of angles and in so doing offer up solutions that are as ingenious as they are effective. After reading this book you will become a much more productive and formidable thinker ER -