Weird ideas that work : how to build a creative company
Sutton, Robert I.
Weird ideas that work : how to build a creative company - New York, Free Press, 2007 - 232 pages
Part I : Why the Weird Ideas Work. Why These Ideas Work, but Seem Weird
What Is Creativity, Anyway? Part II : The Weird Ideas. Hire "Slow Learners" (of the Organizational Code) (Weird Idea #1) Part III : Putting the Weird Ideas to Work. Building Companies Where Innovation Is a Way of Life
9780743227889
658 / SUT
Weird ideas that work : how to build a creative company - New York, Free Press, 2007 - 232 pages
Part I : Why the Weird Ideas Work. Why These Ideas Work, but Seem Weird
What Is Creativity, Anyway? Part II : The Weird Ideas. Hire "Slow Learners" (of the Organizational Code) (Weird Idea #1) Part III : Putting the Weird Ideas to Work. Building Companies Where Innovation Is a Way of Life
9780743227889
658 / SUT